About Northbound Marketing
Northbound Marketing is a Denver, NC-based agency helping small, local, and family-owned businesses grow through expert SEO and social media management. We started Northbound Marketing because too many good businesses were stuck putting out marketing that felt scattered, inconsistent, or disconnected from real results. Our mission is simple: bring clarity, strategy, and direction to your marketing, so every dollar and every effort actually moves your business forward.
Our Story
Northbound Marketing was founded by a group of marketers with years of combined experience, including co-founder Jane Swain. We started this agency for a simple reason: we wanted to help. Whether it was watching family and friends struggle to get their business noticed, or seeing local businesses in our own community get lost in generic, one-size-fits-all marketing, we knew we could do better with the experience we had.
That’s what Northbound is built on: using real marketing expertise to bring clarity and direction to businesses that deserve better than cookie-cutter strategies. We’re not here to be the biggest agency; we’re here to be the right one for local businesses ready to grow.
Co-Founder & CEO
Jane Swain
Co-Founder & CEO
I’m Jane! Montana transplant, mom of five, powered almost exclusively by coffee and sheer determination. When I’m not working or running from one kid activity to the next, you’ll usually find me listening to a murder mystery podcast or curled up with a good book!
Professionally, I co-founded Northbound Marketing, where our team has over 15 years of experience helping small businesses grow through thoughtful, strategic marketing. We help with websites, Google Business Profiles, SEO, social media, and creating marketing plans that actually make sense for each business.
One of my favorite parts of what I do is helping business owners feel less overwhelmed by marketing. There is so much information out there, and sometimes you just need someone to help you figure out what will actually move the needle.
If you’re a local business owner and have questions about your website, getting found on Google, or just aren’t sure where to start, I’m always happy to chat. No pressure, no sales pitch—just happy to help however I can! Feel free to reach out through our contact page or give us a call.
I’m excited to continue getting to know this community and to support the amazing small businesses that make Denver and the surrounding area such a great place to call home.
The Northbound Way
At Northbound Marketing, we believe local businesses deserve marketing that’s clear, strategic, and built around real results — not guesswork or cookie-cutter templates. Here’s how we approach SEO and social media management for every client we work with:
Clarity First: We simplify SEO and marketing strategy so you always know what’s working, why it matters, and what’s next.
Custom, Not Cookie-Cutter: Every plan is built around your specific business and goals, not a one-size-fits-all package.
Real Communication: You’ll always know where things stand. No jargon, no disappearing acts, no surprises.
Partners, Not Vendors: We’re invested in your growth, not just another monthly invoice.
Local Focus, Real Results: We understand what it takes for small and local businesses in Denver, NC and beyond to actually get found online.
Ready to Grow With Us?
Whether you’re just starting out or looking to take your marketing to the next level, we’d love to help. Reach out today and let’s talk about how SEO and social media management can bring clarity and results to your business.
Call us at (704) 452-7956 or fill out an online form on our contact page to get started.